The Elusive Fan podcast, a 30-minute weekly show on the exploding field of sports marketing, launched this week at theelusivefan.podshow.com. The podcast is based on the recently published book by world-renowned communication expert Irving Rein, internati...

Which Bears player will have the biggest impact on the game sunday? offensively? Defensively? and Special teamer? I say Rex Grossman Mike Brown...

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